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Testosterone Influences Men’s Buying Choices

A study on testosterone and buying preferences found evidence of a biological cause for men’s consumer purchase decisions related to “status” brands. The link between testosterone and brand choices The paper, which was published in the journal Nature Communications, focused on a placebo-controlled experiment in which men of similar socioeconomic backgrounds and ages were put … Continue reading Testosterone Influences Men’s Buying Choices

Recommended Fiber Intake for Men

Most men don’t get enough fiber, and even those who do may be consuming it incorrectly. The trick is to spread out your consumption throughout the day. Eating too much in one sitting can wreak havoc on your digestive tract. That’s because fiber is the carb component of plant-based foods that’s neither absorbed or digested … Continue reading Recommended Fiber Intake for Men